Everyme Co-Founder Oliver Cameron Launches Limelight, A Social App For Finding What To Watch Next

With a new iPhone app called Limelight, Oliver Cameron (best-known as the co-founder of private social network Everyme) aims to answer the question, "What am I going to watch tonight?" The app's basic functionality is pretty straightforward. You can create lists of movies that you've watched (rating them between 0 and 5 stars) and that you want to watch. You can also browse lists of highly rated or popular movies in the app, as well as lists created by other users. (You can follow those users, too.) The ultimate goal, Cameron said, is to help users "organize your movie library" (library might not exactly be the right word for it, since it's not necessarily a list of movies that you own ? but I think it conveys the basic idea) and find new titles to watch.

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