By: 1851 Magazine? ?
| ? ? ? ? ? ? ? ? Lawn Doctor | |
| Founded | 1967 |
| Started Franchising | 1967 |
| Startup Costs | $68.4K-98.24K |
| Territories/Locations | ?453 |
Scott Frith
Age: 39
CEO, Lawn Doctor
Connect to Scott on his LinkedIn.
To vote for Scott Frith?as?your favorite Young One,?click here.
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Lawn Doctor is not a young brand. In fact, the company is older than Scott Frith, its CEO. But passion and promise fuel Frith to add his youthful, innovative and strategic approach to the brand as he adds to its legacy. Scott Frith will be the first to admit he isn?t at the finish line, but is happy to provide truth, growth and opportunity to the lawn care industry.
1851:?How did you get started in your career?
SF: Lawn Doctor serviced our lawn when I was 6 years old. My father worked for another franchise brand when he was hired by Lawn Doctor in a marketing and franchise development capacity in 1978 as a result of this connection. We have been involved ever since. Currently, I am the CEO of the company and my father remains involved on the board of directors and as a senior advisor.
1851:?Why do you love what you do?
SF: I love franchising and what the Lawn Doctor brand represents. Franchising is the best business model in the world to provide passionate entrepreneurs with an opportunity for wealth creation. From the time I built my first piece of proprietary equipment for a franchisee in our manufacturing plant some 25 years ago to the present day, I have not seen many places where you can invest around $100,000 and get so much in return. I enjoy seeing passionate franchisees take what we have built together and use it as a means to achieve their dreams. Our future is even brighter than our past.
1851:?Do you feel young people are well-represented in business? Do they have the opportunity to make it these days? ?
SF: In general, there is a new breed of employee in the workforce that the business community at large is not prepared to properly engage with, learn from, and develop into the next generation of leaders. While still entrepreneurial at its heart, franchising has some of the same opportunities to embrace young people at all levels to keep our businesses moving forward and ensure long term sustainability.
I have become involved in the International Franchise Association?s?Blue Sky Group, charged with maintaining the relevance of the association that provides the global Voice of Franchising. To the association?s credit, they see an opportunity to explore the future through a different lense to make sure we remain accessible. I believe franchising needs to be more broadly incorporated into the curriculum at the high school, college, and graduate levels so there is awareness of what franchising is and the opportunity it represents.
To learn more about Lawn Doctor and franchising opportunities with the brand, visit 1851?s Due Diligence section by clicking here.
Lawn Doctor-Brent Harl?Commercial
Source: http://www.1851project.com/youngonesscottfrith020713/
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